Jun 18

Why builders should do 360 virtual tour for their sample houses?

As the world becomes more digitized, the real estate industry has also adapted to new technological advancements. One such advancement is the 360 virtual tour, which has transformed the way properties are marketed and viewed. A 360 virtual tour allows prospective buyers to view properties online, in a way that is almost as good as being there in person. In this blog post, we will explore the benefits of using 360 virtual tours for real estate and how it can revolutionize the industry.

What is a 360 virtual tour?

A 360 virtual tour is a digital representation of a physical property. It is a series of panoramic images that are stitched together to create a seamless, interactive experience. 360 virtual tours allow users to move around a property, explore different rooms, and get a feel for the space without physically being there. Users can navigate the tour by clicking on hotspots that lead them to different areas of the property, or by using their mouse or keyboard to move around.

Benefits of using 360 virtual tours for real estate

Increased Engagement

360 virtual tours are an immersive and interactive way to view properties. They keep users engaged and interested, which is crucial in today's fast-paced, digital world. With a 360 virtual tour, prospective buyers can take their time and explore the property at their own pace. They can get a feel for the layout, size, and flow of the space, and can envision themselves living there.


360 virtual tours save time for both buyers and sellers. Buyers can view multiple properties from the comfort of their own home, without having to schedule appointments or physically visit each property. This can be especially helpful for out-of-town buyers or those with busy schedules. For sellers, virtual tours can help weed out uninterested buyers, saving time and resources.


Virtual tours are a cost-effective way to market properties. They can be shared online and viewed by a large audience, without the need for expensive print ads or physical marketing materials. Additionally, virtual tours can help reduce the need for physical staging, as buyers can envision the space as it is, rather than needing to see it fully furnished.

Competitive Edge

By offering 360 virtual tours, real estate agents and agencies can gain a competitive edge in the market. It shows that they are willing to embrace new technologies and go above and beyond for their clients. Virtual tours can also attract more qualified leads, as buyers who have already seen a property virtually are more likely to be serious about making an offer.


360 virtual tours are a game-changer for the real estate industry. They offer a cost-effective and time-saving way to market properties, while also increasing engagement and attracting more qualified leads. By embracing this technology, real estate agents and agencies can stay ahead of the curve and provide a better experience for both buyers and sellers. If you are in the real estate industry, it's time to consider adding virtual tours to your marketing arsenal.